Rural tourism nowadays is one of the most widely-spread and profitable types of tourism. The major goal of the developing this type of tourism is involving the tourists to live in village environment and to earn money by means of this. In modern time rural tourism exists in all countries of Europe. However, unlike Eastern European countries, it has developed more in Western countries. Rural tourism distinguishes with its dynamic development in France, Germany, the United Kingdom, Italy, Spain, the Netherlands, Austria and Switzerland. Let's pay attention to the figures: A decade before, about 40 million people have relaxed in country houses and small village hotels in Europe. And now this number has increased four fold.
World Tourism Organization forecasts tourism income to be 2 trillion dollars and 20 percent of this income will be the share of rural tourism. Before all, it would be better to note that this tourism branch has not developed in the same level in every part of the country where rural tourism has made progress. The reason of this is climatic features, relief and geographical position of separate regions. For example, in the most developed countries of the world as Sweden and Norway, rural tourism has developed only in the southern regions of the so-called countries and the harsh climatic conditions of the northern regions hinder this development. In Japan and China this type of tourism is pursued according to the policy "One village, one product" . It means the population of the village is engaged with the production of only one type of output for involvement of the tourists in these countries and offers the products to the tourists, simultaneously to the market.